Workshop
Smarter Social Media Strategy
Learn how to develop and implement an actionable social media strategy. Understand how to exceed and stay ahead of consumer expectations of brands on social – so you can plan better, execute better and drive results aligned to your unique business goals.
Workshop Overview
In a landscape with more competition, content and networks than ever, a succinct social media strategy is essential to focus your efforts and when to say “no” to the things that don’t serve your goals. Whether your team is new to social strategy or looking to fine tune your priorities our 6-step framework will give your team focus and direction.
What you will learn:
Rethink or fine-tune your social media marketing strategy so you can maximise the returns from your social efforts.
- 6 steps to develop and implement a focused, effective social media strategy
- How to exceed and stay ahead of consumer expectations on social
- Identify which social channels to best connect with your target audience
- Align your social strategy with shifting business objectives
- Learn how to measure, test, evaluate and improve your strategy as you go
- Create channel specific content that delivers the best customer experience
How this will help your team:
By mapping out a clear social media strategy you can tailor your content and campaigns to deliver value, build trust and drive growth.
- Get everyone aligned on the process of creating and executing social strategy
- Plan from the perspective of how consumers want to engage with brands on social
- Combat digital fatigue with a customer-first strategy across your channels
- Align social strategies and KPIs with business goals
What People Say:
Ready To Get Started
Kick start your digital marketing success today, we’ll work with you to build a bespoke program that brings out the best in your team.
