Workshop
Optimising Landing Pages That Convert
Whether you’re looking to build your audience, generate quality leads or convert more customers you’ll learn the design principles and structure of high-performing landing pages that inspire visitors to take action.
Workshop Overview
Landing pages are an essential part of the customer journey – they can help you grow your audience, promote products and services and ultimately drive sales. But in a noisy, distracted world, how do you turn those clicks into action? Learn the anatomy of high-converting landing pages and the psychological principles that go behind them.
What you will learn:
Learn step-by-step each element that goes into high-performing landing pages that capture attention and drive must-click conversions.
- Why and when to use landing pages
- Design principles to optimise user experience and engagement
- Convince visitors to take action with persuasive copy
- See how the world’s leading brands create their pages and why they work
- Create usability and a/b tests to guarantee more conversions over time
- Track your data and analyse your performance for ongoing improvements
How this will help your team:
Help your teams drive more from their marketing efforts with optimised landing pages that capture more conversions.
- Practical and Actionable - learn the essential elements of must‑click landing pages
- Confidence - creative inspiration and ideas from the world's leading brands
- Better Results - improve conversion results and drive business
- Data-Driven - benchmark performance and identify areas of improvement
What People Say:
Ready To Get Started
Kick start your digital marketing success today, we’ll work with you to build a bespoke program that brings out the best in your team.
