Workshop
Maximise Your Agency Partnerships
Learn how to build a strong relationship with your agency partners. Review the processes, strategy, communication and reporting you need in place to maximise your agency partnerships and accelerate your marketing performance.
Workshop Overview
Thriving client-agency partnerships don’t happen by magic. It’s not enough to hire a talented agency—you need to know how to work together effectively. From setting up clear processes, to crafting effective briefs, navigating feedback, and reporting on the right data, getting solid foundations in place with your agencies is vital to collaborating on great work that delivers business results.
What you will learn:
Forge more successful agency partner relationships through shared objectives, clear processes and improved collaboration.
- Understand what to expect from your agencies with clear and effective processes
- Preparing effective briefs that clearly articulate your audience and objectives
- Tips for better collaboration and briefing meetings
- Review like a pro - giving structured and expert feedback on creatives and campaigns
- Holding your agency accountable with effective reporting and optimisation
- Navigating your agency reports - the essential data you need to ask for
- Key questions to ask your agency by channel
How this will help your team:
Get more from your agency partnerships with better communication, collaboration and ways of working.
- Help agency partners deeply understand your customer and challenges
- Reduce or optimise agency spend with better reporting and insights
- Improve creative development and execution with more robust briefs
- Build trust, better relationships and optimise opportunities
What People Say:
Ready To Get Started
Kick start your digital marketing success today, we’ll work with you to build a bespoke program that brings out the best in your team.
