She Mentors

Marketing Mentor Group Program

Designed exclusively for the She Mentors community.

This 6-week group coaching program will show you step-by-step how to create and implement a profitable, sustainable marketing plan that drives growth for your business.

The Experience: 

 The Marketing Mentor experience combines a here’s-exactly-how-you-do-it roadmap for marketing your own business with templates, weekly live calls all within an exclusive mastermind-style group of She Mentors business owners.


You’ll learn how to focus, launch and scale your digital marketing efforts and get honest, over-the-shoulder feedback to support you along the way.

Who’s It For?

This an incredibly valuable program for She Mentors Business Owners with ALL LEVELS OF EXPERIENCE.

Whether you’ve had “get my marketing sorted” on your to-do list for years, or you’re an experienced business owner looking to up level your knowledge and expertise, we have you covered.

With our step-by-step roadmap you’ll stop the ad-hoc scattergun approach and learn how to confidently – and strategically – market your small business. 

Imagine How Much Easier It Would Be With…..


You can't #doitall - unshakeable confidence that your backing the right marketing tactics for YOUR customers, industry and goals.

#clear plan

Being clear about your offer and plan. Each week we'll share simple practical steps you can follow and apply immediately.


Access to all of our done-for-you templates and frameworks. Wanna go deeper? We'll share with you the best free online resources we know.


You don't need to go it alone. Surround yourself with other go-getters in the SheMentors community to cheer you on and be the best you can be.

Marketing Mentor Program Timeline 

6 LIVE sessions cover a different topic each week, serving up actionable, practical and [deeply] strategic info.


Together we’ll walk through the exact steps you need to create a marketing plan that delivers real impact and feels just right for YOU.

Sustain momentum with s
imple, achievable weekly tasks to put your learning into practice straightaway.  

Session 1
3hr | Live Online
Goals, Branding & Your Target Audience

Understand who your most profitable customers are. Learn how to develop key marketing messages and connect with a memorable, unique brand and positioning. Walk away with expectations of today’s digital first customer with a laser-focused plan and goals

Session 2 |
3hr | Live Online
Content Planning & SEO

Knowing what to say, when to say it and how to say it is the heart of your marketing strategy.
Learn how to become a thought leader and trusted authority in your space. 

Session 3 |
3hr | Live Online
Websites That Work & Lead Generation

Discover the essential functional and design elements for high-performing websites. Design landing pages that capture potential customers and help you reach your goals.

Session 4 |
3hr | Live Online
Email Marketing Strategy

Understand the value of email marketing to attract and convert more customers.

How to set up for success, or optimise your efforts, with an email service provider. 

Session 5 |
3hr | Live Online
Social Media Effectiveness

Learn Social strategies that work in 2023. Practical tips to drive more engagement in your posts and tactics to track and measure success.

Session 6 |
3hr | Live Online
Data Driven Marketing: Improve Your Performance

Learn how to improve your effectiveness with a data-driven, results-focused mindset. Measure the metrics that matter most for true insights into your marketing tactics. 

Post Program

Check-in #1 |
45min | Live Online
30 Day Group Check-in

A direct line to talk through your strategy, brainstorm any challenges and get honest over-the-shoulder feedback on your efforts so far.

Check-in #2 |
60min | Live Online
66 Day Group Check-in

Share experiences and learn from one another. What's going well, refine your plans and ask anything about any hurdles you've hit along the way.

Meet Your Mentors

We’re Catherine and Steve Toms – but you can call us The Toms. 

Catherine Toms Speaking at Conference

Catherine Toms

Having spent over 20 years as a senior commercial digital & marketing leader – both agency and in-house – Catherine’s worked with some of the world’s biggest brands including Danone, BP, Tesco and Twitter to help them become more data-driven, customer-centric and digital-first. 


Known for high-energy, engaging approach and straight-talking, no-nonsense advice, Catherine’s extensive industry knowledge means she brings a stack of proven and practical ways to instantly improve your marketing efforts and results.

Stephen Toms Speaking at Conference

Stephen Toms

Steve’s career started in education before moving into the world of digital in 2014. 


As General Manager of a Global Sports Marketing Agency, Steve advised some of Australia’s biggest sporting brands and clubs on practical ways to grow their online presence and make the most of today’s digital marketing opportunities.


Today, he works with some of the world’s most innovative brands to upskill their marketing teams. He’s trained over 9,500 business leaders and marketers, in over 20 countries. An unshakable optimist with a positive teaching style Steve’s sessions are motivating, inspiring and full of practical ideas to implement.

What People Say:

Marketing Mentor Group Program

She Mentors Exclusive Package
$ 1340
  • 6 x 3-hour weekly live course calls
  • 6 x printable weekly workbooks to help you bring your marketing to life.
  • Private LinkedIn Group to ask questions about your business and receive advice and peer-to-peer support
  • And 2x bonus Group Coaching Check In & Q&A calls
  • Lifetime access to class recordings and templates
She Mentors

Frequently Asked Questions

It’s all online, on Zoom and via an exclusive private Linkedin Group!
Through a combination of live sessions, Q&As, videos and good old-fashioned posts? … we’ll teach you everything you need to know about marketing.

The Marketing Mentor program is designed for people who know they need to market but lack the time and focus to get it done. 
You’ll need 3 hours to join the weekly interactive live sessions. Do NOT miss these – this is where the action happens; we break down a specific topic, map out how it applies to your business and answer all your burning questions. 

The takeaway exercise and activities, though? That’s where you decide your time investment.

This program is choc-full of super actionable, practical tactics and, honestly? The more you give them a go… the more you’ll take away from the program.

It’s $1340 for the full program. As this course is aimed at improving specific skills or knowledge you use in your current employment you may also be eligible to claim a tax deduction for work-related self-education expenses.

Pop your details above to be first in line for the next round starting in April 2023. 
We keep groups small so we can get around to all of your questions and offer the personalised support we want to give.